Commercial Real Estate Markets Strong Despite “Bad News”

Two nationally renowned experts in economic forecasting recently spoke in Atlanta at an annual meeting of the CCIM Institute, a group of recognized experts in commercial and investment real estate from across the nation. The event was attended by members of the group from over thirty states.Rajeev Dhawan, director of the Economic Forecasting Center at Georgia State University, spoke on the local and national economies. Dhawan, who often appears on CNN, CNBC, MSNBC, NBC, CBS and the Bloomberg Report, sees the southeastern states doing much better than the rest of the country. Unfortunately, he says, the economies of California, Arizona, and Nevada are already in a recession and make up 20 percent of the national economy. However, Dhawan sees the current problems as mostly a “crisis of confidence of the American public.”His predictions for job growth for the state of Georgia indicate only around 28,000 new jobs in 2008, but a healthy uptick in 2009 with an additional 70,100 new jobs. The following year should see over 98,000 additional jobs. While much of his predictions are flat for 2008, he predicts a bounce back in the real estate markets in 2009.The second speaker was Stephen Phyrr, senior managing director of Kennedy Wilson and Executive Director of The American Real Estate Society of Austin, Texas. Phyrr has spent much of his career studying the effects of the cyclical economy on the real estate market.While there are certainly some negative signs, Phyrr sees a positive overall forecast for the economy and real estate in general. His conclusions are summed up in six points:1. Overall, the positives outweigh the negatives going forward. The lack of confidence of the American public reflects the media’s emphasis on the “bad news” and creates a biased picture of the real estate environment.2. The financial markets have overreacted to the real credit crunch of 2007, making financing difficult for investors throughout 2008.3. Real estate will fare relatively well over the next three to five years compared to other asset classes.4. Investors will go back to the fundamentals of improving property values by improving property management, and not by using financing as a vehicle to make sense of an investment.5. There will be plenty of financing for real estate, and lenders will look for diversified types of real estate to finance.6. Multi-family property investments will be a beneficiary of the housing finance and homebuilding crisis of 2007.Additionally, Phyrr discussed the importance of understanding real estate cycles. Real estate undergoes up and down cycles. Boom cycles have averaged 10 to 11 years and bust cycles have averaged five to six years over the past 30 years. Our last real estate boom topped out in 2001 and real estate values have been on a decline since then. So, based on the cycle timing and some other positive attributes, we are near or at the bottom of the down cycle and look forward to an upward trend in real estate values.o

Add Some Novelty To Advertisements

Consumers are bombarded with advertising on a daily basis. It’s estimated that most of us see or hear more than 100 ads per day.This isn’t aerial advertising we’re talking about. Nope, we’re talking about basic, run of the mill advertisements. We hear radio advertisements for car dealerships, energy drinks and local beauty salons. We see newspaper advertisements for pet and discount stores. We see television advertisements for soft drinks and the latest sugary cereal.But how many of those advertisements would we consider unique, interesting and worth remembering? Few, that’s for sure.If even one of those advertisements was brought to us via airplane advertising, it’s likely we’d remember. Plane advertising is a novel and unique concept and that uniqueness means people remember it.Most of us can’t remember what ads we saw in the sports section this morning. We think there might have been an advertisement for a sporting goods store, and maybe a lingerie store, but that’s about it. The front section might have included an advertisement for a furniture or department store, but we’re not sure.Do we remember the aerial advertising we saw at the beach or the festival last summer? Likely, the answer is yes. That’s because aerial advertising brings something to the table that traditional advertisements just can’t touch – novelty and uniqueness, which breeds remembrance. That is, we remember advertisements that come to us in a unique and novel way. We remember ads that, themselves, are unique and novel.Marketing experts will tell you that the key to creating memorable advertising is making it memorable. That is, no matter the product, present it in a way that’s interesting and memorable. Even ads for housecleaning can be exciting if presented in a unique way.Advertisers, then, should look toward airplane messages as a way to get their advertising remembered. You could spend hours coming up with the right slogan and the best looking advertisement, or advertisers can spend a short period of time working with a representative from an aerial advertising company.Because airplane advertising makes use of short messages, it is important that vital information is conveyed quickly, but creating a novel advertisement is much easier. As far as advertising goes, there’s little that’s more novel and unique than airplane advertising. When people hear that plan overhead, they naturally look skyward. They pay attention to the banner towing and they remember what they read on the banner that’s being towed.Consumers report very positive responses to aerial advertising and that’s largely due to its novelty, its unique way of presenting an advertisement.When advertisers are looking for the right medium for their advertising dollar, they are well served to look toward airplane advertising. It offers the uniqueness that people remember and an opportunity to get a message out to potentially thousands of people at once. There are few other advertising mediums that can boast of that.Aerial Advertising services are available from companies that specialize in this type of advertising. The Internet is a good source of information when it comes to choosing aerial advertising services. Arnold Aerial Advertising is one of the companies that provide such services. Located in New York, Arnold Aerial Advertising provides nationwide service with affordable rates.

Auto Finance Loans in a Glance

Fret not if you badly need a car and are not financially stable enough to acquire even a second-hand gas guzzler. There are many ways to acquire a vehicle should you take the time to really learn about them. You can start by browsing the Web and learning how an online auto loan company can help you with their many auto finance packages.To date, there are many online loan agencies that can cover your needs from having the latest model down to securing auto refinance plans for your existing or your succeeding purchases. It is for your best interest to evaluate the agencies that offer auto loans online and what they can offer you as contrasted to the monthly payments you can afford.To start off, know first what your personal needs are. The type of car you choose plays an important factor when computing the loans that may be available to you. Some compacts, for instance, may be more costly than SUV models released just a year ago. Understand that the maintenance cost of vehicles affects your monthly payment capacity.Know the important factors relevant to your auto loan application. Most appraisals conducted by banks and lending institutions assess your documented credit capabilities. They will always compare your credit factors with the type of car you want. The interest rate, likewise, will also be based on your credit worthiness.Don’t give up easily if you have been rejected by one company. Chances are, it will review your applications again as long as you submit new documents that can prove your payment capabilities. Furthermore, a previous bad credit financing record does not automatically mean you won’t get your loan rejected. Most agencies will offer optional plans rather than dismiss you summarily. In such a case, expect higher quotes or interests due to the risks of payment deferrals.The majority of companies that offer auto loans online offer free quotes at the onset. Acquire such services so you can have a general idea of the loan before proceeding further. Secure a computation for all buying options available and ask for the flexible terms covering both new and used car acquisitions.The initial evaluation of your total payment should include the finance charge or the total cost of the loan including all fees charged. Inquire about payment schedule and for prepayment penalty in case you plan to pay off the loan before the completion of the term.Ask that the insurance coverage be included in an alternate computation. Some online loan agencies may include insurance coverage and some will ask for payment guarantee in case some personal misfortune happens to you and result to payment defaults.Most online-based firms offer convenient auto refinance and repayment schemes that can lower your payments, interest rate, or both.They also work with other loan agencies and car dealerships that operate near your area. Most likely, some information you provide will be forwarded to a local branch so you can work out some of the loan details face-to-face. In most cases, the online agency will send you the terms via email if you get an approval.When shopping for car loans, bear in mind that the details given initially may be for reference only. You can turn down the terms if you think it won’t work for you. An auto finance loan application is a two-way street and final terms are always subject to confirmation during succeeding transactions. Try applying online so you can evaluate the loan option that’s right for you.